Brand Strategy Deck
Brand Strategy Deck
The deck for strategists and brand managers. Use this deck to position and create meaningful brands, find opportunities and expand your company’s personality.
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About the deck
The Brand Strategy Deck is designed to work with branding projects. It will work for those who need to clarify a brand platform and design a robust personality. The questions on this deck will inspire you to think about how your brand behaves, talks and works. It contains valuable items that you can use alone or even with your client.
Using the deck for your projects
You can use this deck to generate ideas that answer any of the following challenges:
- Develop a brand’s personality and tone of voice.
- Design a brand’s platform and communication style.
- Plan how a brand can react or behave in a particular context or situation.
About the cards
The Brand Strategy Deck will help you generate ideas according to three different categories:
How your brand talks and expresses itself.
What’s your brand goal and vision.
How your brand could expand and position itself .
Ways of utilising the deck
Triggers Cards are an excellent way of provoking thoughts and conversations in design, innovation and creative processes.
You can use them in many different ways:
All Triggers decks are designed to make the idea generation process as open and inclusive as possible. Your team won't need in-depth knowledge on the subject to get the most of the cards.
This deck contains:
- 60 high quality Triggers cards with questions that will help you create ideas
- One card box that protects your cards
- One Hello card with instructions
- 3 Fair play cards with guidelines of how to make the most out of Triggers
- 4 Landing cards with instructions to help you bring your ideas down to earth
Designed and printed in Barcelona
Mix this deck with others to make your ideas even more powerful.
Use our Brand Strategy deck to develop your brand’s personality and tone. Combine it with our Naming deck to find the perfect name and tagline for your project.
Use our Brand Strategy deck to design your brand’s platform and communication style. Combine it with our Graphic Deck and create its visual language.
This deck is included in our Branding Collection, a selection of four decks designed to help you build a strong brand.