Exercises, methods and resources to help teams improve their ideation sessions

A guide for creatives to facilitate design workshops with Triggers Cards

Preparing the ideation session

The first thing you'll need is to set a focus for your brainstorming session. Without a clear focus, the ideation session could turn confusing and disappointing. Triggers will work much better if you set a goal before start generating ideas.

Team alignment

An aligned team will perform better than others that didn't prepare for the ideation workshop.

The simple reason; they will all push for the same goal.

Focus question 

We like using the "How might we…?" question formula.

We prepared some tips and ready-made focus questions for each of the decks.

Brainstorming exercises

You can use your cards as you wish. Triggers is flexible enough so you can include it on the methods you already use or new ones. Here you'll find a list of our favourite ones.


This is the simplest way of using Triggers cards.


Speed dating

A good method for groups. It's fun and fast. You'll get a table full of ideas in no time.

The judge

A slightly different version of the rounds exercise introducing some gamification mechanisms.


The chain

Each card adds to the idea you already had.

Filtering your ideas

All decks include four Landing cards. These cards help you bring your ideas down to earth. Use them when you are done ideating.

Idea tunnel

We have designed a simple exercise to use the Landing cards. Remember, this is the last step of the ideation process, never use this before your Triggers cards.


Still have questions?

What about if you send us a message? We'll try to help out!