We don’t believe that generating ideas is something that should be reserved for designers, entrepreneurs, and creative agencies. Some of the most innovative storytelling we’ve read, heard or seen can actually be found in music.
When people talk about overcoming distractions from creativity, they tend to focus on reorganizing to-do lists or emptying inboxes. But in order to set ourselves up for a successful new routine, it’s important to understand who we are and what we’re trying to achieve.
We share a few examples of agencies whose creative approach we like not only because of their final work but, perhaps more importantly, because of their creative philosophy and the process that leads to their ideas.
In this post, we’ll share some examples of our favourite ‘unconventional’ storytelling. These are stories told on untraditional platforms or the creative content being distributed to audiences through them.
Having spent time meeting, chatting and listening to business designers of all experience levels, we’ve come up with a list of things we keep hearing when we ask them: “What does it take to be a good business designer?”.