workshop

On successful brands and why their customers love them

On successful brands and why their customers love them

Whether it's because of its visual identity or via a specific ad campaign, the culture of your company — everything from the tone of voice to the way your brand communicates its own vision and personality — is so important.

Could business design be the missing design ingredient in your team?

Could business design be the missing design ingredient in your team?

Business designers essentially apply design thinking to traditional business strategy to find new opportunities for growth.

How TED Talk alternative 99U can help you create your startup

How TED Talk alternative 99U can help you create your startup

Following on from one of our previous posts on startup ideation, here are some of our favourite 99U talks from a site that’s always a huge source of valuable knowledge and creative inspiration.

Why having an ideation process is just as important as having ideas

Why having an ideation process is just as important as having ideas

I understand we all have different takes on the creative process, but I think it would be very beneficial for the industry, and ourselves, to reflect more on it and make it as accessible as possible.

Storytelling inspiration: how music shows us how to break the rules when it comes to creating narratives

Storytelling inspiration: how music shows us how to break the rules when it comes to creating narratives

We don’t believe that generating ideas is something that should be reserved for designers, entrepreneurs, and creative agencies. Some of the most innovative storytelling we’ve read, heard or seen can actually be found in music.

Before the brainstorm: some resources to check out before your startup ideation session

Before the brainstorm: some resources to check out before your startup ideation session

If you’re trying to come up with a startup idea that responds to these changes in tech and society or that aims to solve the problems associated with them, you’ll need to adopt a creative mindset.

Three Films That Will Make You Rethink Storytelling

Three Films That Will Make You Rethink Storytelling

Storytelling doesn’t just apply to books; it’s changes the way we approach design, write copy, produce campaigns, launch Kickstarter proposals, and bring so many different creative projects to life.

The mechanics of creativity

The mechanics of creativity

We wanted to dig a little bit deeper into the mechanics behind creativity: what’s going on in your brain when you try to create something. It’s something that we believe is just as important to study as the specific tools you use to create.

Some untraditional storytelling inspiration

Some untraditional storytelling inspiration

In this post, we’ll share some examples of our favourite ‘unconventional’ storytelling. These are stories told on untraditional platforms or the creative content being distributed to audiences through them.

What business design means and how it could make your projects stronger

What business design means and how it could make your projects stronger

It's a fact. Creatives don't want to think about numbers. It's commonly seen as the annoying part, and it's typically pushed until the end of the process. But, it's that the best way?

Training creative facilitation skills within your team

Training creative facilitation skills within your team

If you are a recurrent reader of our blog, you'll know we firmly believe in the role of the facilitator. We consider it an essential tool for improving a team's process.