trends

Creativity and design news of the week (20.04.18)

Creativity and design news of the week (20.04.18)

We are always keeping an eye on what's new in the creative industry. It's not only useful to know what's going on but also to get inspiration and find new ideas.

Logic and intuition; what's best for creativity?

Logic and intuition; what's best for creativity?

There are two clear extremes in the way we can approach ideas; using logic thinking (rational, structured, formal) or your intuition (irrational, abstract, passionate).

Preparing check questions to test your ideas

Preparing check questions to test your ideas

Let's be honest. A lot of times we just go with our instincts and let them dictate what idea we'll choose. We think that's a valid way of doing things, but what if we could make it better?

Why analogue tools works great for brainstorming

Why analogue tools works great for brainstorming

You might ask yourself; why are they using paper so much? Aren't we in the digital era? The thing is there is a reason for that.

The importance of creating the right mood for your creative workshop

The importance of creating the right mood for your creative workshop

Curious, excited, safe and playful are some of the critical moods you want participants to have. It will allow them to create freely and comfortable. The question is; can you change the way people feel?

Users feedback; Edite, design strategist at Fully Studios

Users feedback; Edite, design strategist at Fully Studios

They used Triggers during a Skype brainstorming session. It got us curious, as we haven't experienced with remote ideation sessions with the cards yet, so we decided to write to them.

Using constraints as a decisive element in the ideation process

Using constraints as a decisive element in the ideation process

We commonly say that having a lot of freedom helps creatives do a better job. But is that the case?

Where to start a brainstorming session

Where to start a brainstorming session

We all have this adrenaline rush when it comes to starting a new project. You gather all the info, make a good debrief and then it's time to start generating ideas. And that's precisely the moment when you go "now what?".

Using an idea canvas to conclude your brainstorming sessions

Using an idea canvas to conclude your brainstorming sessions

Having effective brainstorming is not only about filling a room with post-its, but selecting bright ideas that will work. So how do you summarise ideas with a solid shape without too many details? 

Using empathy to create better ideas

Using empathy to create better ideas

Creatives have a difficult job. They are asked to come up with ideas that will work for others. It's a task that requires a lot of empathy and observation skills.

Avoiding blocked situations when discussing ideas

Avoiding blocked situations when discussing ideas

We've been all there. There is a specific type of disagreement that you just know it will go nowhere. It's an endless loop. Just back and forth with the same answer from both sides.

The reason why you shouldn't kill ideas at the beginning

The reason why you shouldn't kill ideas at the beginning

There is a simple way of reasoning why this won't benefit you or the outcome of your creative session.