design thinking

Could business design be the missing design ingredient in your team?

Could business design be the missing design ingredient in your team?

Business designers essentially apply design thinking to traditional business strategy to find new opportunities for growth.

Back to the drawing board: how to get back to being creative after a timeout

Back to the drawing board: how to get back to being creative after a timeout

Getting back into our ‘creative zone’ after a difficult period is one of the things that separates people who can create ideas from people who can execute them.

Why having an ideation process is just as important as having ideas

Why having an ideation process is just as important as having ideas

I understand we all have different takes on the creative process, but I think it would be very beneficial for the industry, and ourselves, to reflect more on it and make it as accessible as possible.

Storytelling inspiration: how music shows us how to break the rules when it comes to creating narratives

Storytelling inspiration: how music shows us how to break the rules when it comes to creating narratives

We don’t believe that generating ideas is something that should be reserved for designers, entrepreneurs, and creative agencies. Some of the most innovative storytelling we’ve read, heard or seen can actually be found in music.

Before the brainstorm: some resources to check out before your startup ideation session

Before the brainstorm: some resources to check out before your startup ideation session

If you’re trying to come up with a startup idea that responds to these changes in tech and society or that aims to solve the problems associated with them, you’ll need to adopt a creative mindset.

Mindful Creativity: How to increase creative focus in five steps

Mindful Creativity: How to increase creative focus in five steps

When people talk about overcoming distractions from creativity, they tend to focus on reorganizing to-do lists or emptying inboxes. But in order to set ourselves up for a successful new routine, it’s important to understand who we are and what we’re trying to achieve.

Three Films That Will Make You Rethink Storytelling

Three Films That Will Make You Rethink Storytelling

Storytelling doesn’t just apply to books; it’s changes the way we approach design, write copy, produce campaigns, launch Kickstarter proposals, and bring so many different creative projects to life.

Steal like an artist: visual design inspiration from design consultancies we admire

Steal like an artist: visual design inspiration from design consultancies we admire

We share a few examples of agencies whose creative approach we like not only because of their final work but, perhaps more importantly, because of their creative philosophy and the process that leads to their ideas.

The innovative mind: why you should prepare your team for failure

The innovative mind: why you should prepare your team for failure

There is almost never success without failure. So when we are trying to help our teams develop an innovative mind, failure should be part of the conversation.

Some untraditional storytelling inspiration

Some untraditional storytelling inspiration

In this post, we’ll share some examples of our favourite ‘unconventional’ storytelling. These are stories told on untraditional platforms or the creative content being distributed to audiences through them.

What makes a good business designer?

What makes a good business designer?

Having spent time meeting, chatting and listening to business designers of all experience levels, we’ve come up with a list of things we keep hearing when we ask them: “What does it take to be a good business designer?”.

How do we define creativity?

How do we define creativity?

It’s kind of tricky to find a catchy, one-line definition of creativity but, thankfully, quite a few experts on how the brain and the creative process works have had a good go at it for us.