creative workshop

Why having an ideation process is just as important as having ideas

Why having an ideation process is just as important as having ideas

I understand we all have different takes on the creative process, but I think it would be very beneficial for the industry, and ourselves, to reflect more on it and make it as accessible as possible.

Before the brainstorm: some resources to check out before your startup ideation session

Before the brainstorm: some resources to check out before your startup ideation session

If you’re trying to come up with a startup idea that responds to these changes in tech and society or that aims to solve the problems associated with them, you’ll need to adopt a creative mindset.

Three Films That Will Make You Rethink Storytelling

Three Films That Will Make You Rethink Storytelling

Storytelling doesn’t just apply to books; it’s changes the way we approach design, write copy, produce campaigns, launch Kickstarter proposals, and bring so many different creative projects to life.

The mechanics of creativity

The mechanics of creativity

We wanted to dig a little bit deeper into the mechanics behind creativity: what’s going on in your brain when you try to create something. It’s something that we believe is just as important to study as the specific tools you use to create.

Just do(odle) it: How everyone (yes, everyone!) can effectively sketch ideas

Just do(odle) it: How everyone (yes, everyone!) can effectively sketch ideas

Despite modern design tools and technologies that make iteration and ideation faster and more efficient than ever, some of our best work is still done when we put pen to paper.

Steal like an artist: visual design inspiration from design consultancies we admire

Steal like an artist: visual design inspiration from design consultancies we admire

We share a few examples of agencies whose creative approach we like not only because of their final work but, perhaps more importantly, because of their creative philosophy and the process that leads to their ideas.

How do we define creativity?

How do we define creativity?

It’s kind of tricky to find a catchy, one-line definition of creativity but, thankfully, quite a few experts on how the brain and the creative process works have had a good go at it for us.

Tips on how to lead a successful brainstorming session

Tips on how to lead a successful brainstorming session

There are many difficulties you might find, so it's better to keep things under control and be ready for any adversities you encounter.

Training creative facilitation skills within your team

Training creative facilitation skills within your team

If you are a recurrent reader of our blog, you'll know we firmly believe in the role of the facilitator. We consider it an essential tool for improving a team's process.