The more we dig into new ways of working, the more we discover methods and tools that promise to turn our teams in super efficient thinking machines. The question is, should we use methods, all the time, in every single project? Here are some tips to help you decide when you need to use one of these tools.
Only if it feels natural
It's great to bring teams out of their comfort zone, although you should never force them. If a method doesn't get you in the perfect flow, it's probably not the right one.
Only if you have time
Every method has its learning curve and that's why we should be realistic when we choose one for our project. Don't try to squeeze exercises if you won't be able to complete them. Choose quality over quantity.
To fight against routine
Combine, change and regularly introduce small variations to improve the methods you use. When something becomes a norm, it gets boring. This applies to everything, even to creative methods. Don't fall into repetition.
To achieve higher goals
Introduce new exercises when you want to get better results. For example: when your team gets stuck or when you have to work on challenging projects and briefings where you need to over perform.
Next time you are wondering if you should introduce that new creative method you saw on a blogpost ask yourself: what do we need right now for this project? Will this method help or distract us?
Curious, excited, safe and playful are some of the critical moods you want participants to have. It will allow them to create freely and comfortable. The question is; can you change the way people feel?
We all have this adrenaline rush when it comes to starting a new project. You gather all the info, make a good debrief and then it's time to start generating ideas. And that's precisely the moment when you go "now what?".
Having effective brainstorming is not only about filling a room with post-its, but selecting bright ideas that will work. So how do you summarise ideas with a solid shape without too many details?
We've been all there. There is a specific type of disagreement that you just know it will go nowhere. It's an endless loop. Just back and forth with the same answer from both sides.